qualra

Always-on customer research

Hear from yourusers.Remember each one.Tell them it shipped.

Most feedback goes into a void, so people stop giving it. Qualra talks with people inside your product, remembers what each one said, and tells them when you fix it.

100 free conversations, no credit card. Or try the demo

How it works

Five steps, from a script tag to telling someone their request is live. The examples below are illustrations.

Step 01

Add one script tag

Paste the widget into your product. It learns from your docs and your website, and it knows which page the person is on. No crawling, no setup project.

index.html
<script src="https://www.qualra.xyz/widget.js"
  data-site-id="YOUR_WORKSPACE_KEY"
  async defer></script>

Optional: pass a signed user id so memory follows a person across devices.

Step 02

Conversations in the moment

Collins, your AI teammate, talks with people while they are using the product, and asks the follow-up a survey can't. It always says it is an AI.

You are chatting with an AI teammate from the product team.
You stopped on the export screen. Was something missing?
I need it as a PDF for my coach, not a CSV.
Step 03

Memory of each person

After every conversation, what the person said is saved to their memory. Next time, Collins starts from there. Nobody has to repeat themselves.

  1. MarchAsked for PDF export for their coach.
  2. AprilSaid sleep tracking is why they open the app.
  3. JuneBack after a break. Picks up where they left off.
Step 04

Themes with real quotes

What people raise becomes follow-ups, grouped into themes your team can decide on. Every theme carries the words people actually used.

PDF export for sharing12 people
“I need it as a PDF for my coach, not a CSV.”
“My doctor asked for a printout and I had to screenshot everything.”
Step 05

Tell them it shipped

Mark a follow-up resolved and each person who raised it hears about it, on their next visit or by email if they said yes to that.

Next visit
Last time you asked for a PDF export for your coach. It's live now, under Share.
Or by email, if they agreed to hear back that way.

What it is, and what it isn't.

Many people avoid company chatbots, and for good reason. Qualra does not answer support tickets or pass as a person. It asks questions, says it is an AI, and comes back with news.

  • A support botAnswers questions. Qualra asks them.
  • A surveyLands days later. Qualra asks on the page, in the moment.
  • A feedback boardWaits for people to come to it. Qualra goes to them.

One person's memory stays with that person.

Without a signed id, memory belongs to one browser. Memory only follows someone across devices when your backend signs their user id, so nobody can read another person's history by guessing an id.

Emails only with a yes.

People hear that their request shipped in the product. They only get an email if they gave one and agreed to it, and every email has an unsubscribe link.

Try it from both sides.

We'll set up a demo workspace with a live chat with Collins, so you can see a conversation and what your team gets from it. Name and email are optional.

Your research workspace

Already have an account?

Pricing

Simple
economics.

Pay for conversations with your users, not seats. Both plans include everything below.

Free
$0

100 conversations to try it with real users. No credit card.

Pro
$99/mo

Your first 100 conversations are free. After that, no conversation cap.

Included in both plans:
  • The web widget, with AI disclosure built in
  • Memory of each person across conversations
  • Follow-ups and themes with the quotes behind them
  • Telling people when what they raised is resolved
  • Bob, in the dashboard and over MCP
  • Draft Linear or GitHub issues, with a confirmation from you before filing

Want to see it first?